7u7771 Privacy Policy

1. Who We Are

7u7771 is an internationally operated online casino and sports betting platform serving players across Bangladesh and the broader South Asia region. Our platform is accessible at 7u7771.bet and offers cricket betting, live casino games, slots, table games, and other entertainment products. When this Privacy Policy refers to "7u7771", "we", "us", or "our", it refers to the operating entity responsible for processing your personal data in connection with the platform.

For data-related enquiries, you may contact our support team directly. Contact email (plain text — not a link): [email protected].

2. What Personal Data We Collect

When you interact with the 7u7771 platform, we may collect the following categories of personal data:

We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, biometric data, or health information unless you voluntarily disclose such information in a support interaction. In that case, it is used solely to resolve your query and is not retained beyond that purpose.

3. How We Collect Your Data

We collect personal data through the following channels:

• Direct interactions: Data you provide when you register an account, complete KYC verification, make a deposit or withdrawal, or contact our support team.
• Automated technologies: Data collected automatically when you access our platform, including cookies, server logs, and analytics tools that capture device and session information.
• Third-party sources: Data we receive from payment processors (bKash, Nagad, Rocket, Visa, Mastercard), identity verification partners, fraud prevention services, and analytics providers who supply us with aggregated behavioural signals.

4. How We Use Your Personal Data

7u7771 uses your personal data for the following purposes, each of which has a lawful basis:

• Account management: To register and maintain your player account, verify your identity, and comply with age verification obligations (21+ policy).
• Transaction processing: To process deposits and withdrawals in BDT or INR via your chosen payment method, and to maintain accurate financial records.
• Service delivery: To provide access to casino games, sports betting markets, live casino tables, and other platform features.
• Fraud prevention and security: To detect, investigate, and prevent fraudulent transactions, money laundering, bonus abuse, and other prohibited activities.
• Legal compliance: To comply with applicable anti-money laundering (AML) regulations, know-your-customer (KYC) requirements, and other legal obligations applicable to our operating entity.
• Responsible gaming: To monitor for signs of problem gambling, apply player-requested limits, and enforce self-exclusion requests in line with our Responsible Gaming commitments.
• Customer support: To respond to your enquiries, resolve disputes, and improve the quality of our support service.
• Marketing communications: To send you promotional offers, bonus alerts, and platform updates — but only if you have opted in to marketing communications. You may opt out at any time.
• Platform improvement: To analyse aggregated usage patterns, test new features, and improve overall platform performance and user experience.

5. Legal Basis for Processing

7u7771 processes your personal data on the following legal grounds:

• Contractual necessity: Processing required to perform our obligations to you as a registered player, including account management and payment processing.
• Legal obligation: Processing required to comply with AML, KYC, and other applicable regulatory requirements.
• Legitimate interests: Processing for fraud prevention, platform security, and responsible gaming monitoring, where our interests do not override your fundamental rights.
• Consent: Processing for direct marketing communications, where you have explicitly opted in. Consent may be withdrawn at any time without affecting the lawfulness of prior processing.

6. Data Sharing and Third Parties

7u7771 does not sell, rent, or trade your personal data. We may share your data with the following categories of trusted third parties, strictly for the purposes described in this policy:

• Payment processors: bKash, Nagad, Rocket, Upay, Visa, Mastercard, and other payment partners as needed to process your transactions.
• Identity verification providers: Third-party KYC services used to verify your identity documents and confirm age eligibility.
• Game providers: Providers such as Evolution Gaming, Ezugi, Pragmatic Play, Spribe, NetEnt, and Microgaming receive anonymised session data required to deliver their games within our platform.
• Analytics providers: Aggregated, anonymised usage data may be shared with analytics platforms to help us understand platform performance. No personally identifiable information is included in these transfers.
• Legal and regulatory authorities: We may disclose your data to law enforcement, financial regulators, or other government bodies when required by law or in response to a valid legal process.

All third-party data processors engaged by 7u7771 are bound by contractual data protection obligations that prohibit them from using your data for any purpose beyond what is strictly necessary to perform their service.

7. International Data Transfers

As an internationally operated platform, 7u7771 may transfer your personal data to servers or processors located outside Bangladesh. Where such transfers occur, we take steps to ensure that appropriate safeguards are in place — including contractual protections — so that your data receives a level of protection equivalent to what it would receive domestically. By using the 7u7771 platform, you acknowledge that your data may be transferred to and processed in countries outside your country of residence.

8. Data Retention

We retain your personal data for as long as your account remains active and for a defined period after account closure, in order to comply with legal obligations, resolve disputes, and enforce our agreements. The standard retention periods are as follows:

• Account and identity data: Retained for a minimum of five years after account closure, in line with standard AML regulatory requirements.
• Transaction records: Retained for a minimum of five years from the date of each transaction.
• Support communications: Retained for two years after the resolution of the relevant query or complaint.
• Marketing consent records: Retained until you withdraw consent, plus a further 12 months for audit purposes.
• Technical / log data: Typically retained for 90 days and then aggregated or deleted.

After the applicable retention period, your data is securely deleted or anonymised so that it can no longer be associated with you as an individual.

9. Cookies and Tracking Technologies

7u7771 uses cookies and similar tracking technologies to operate and improve our platform. Cookies are small text files placed on your device that help us recognise you between sessions, maintain your login state, and understand how players interact with our platform.

We use the following categories of cookies:

• Essential cookies: Required for the platform to function. These cannot be disabled without affecting platform functionality. They manage session authentication, security tokens, and player preferences.
• Analytics cookies: Used to collect anonymised information about how visitors use our platform, which pages are visited most frequently, and where players encounter errors. This helps us improve the user experience.
• Preference cookies: Store your settings such as language preferences and display options so that they persist between sessions.

We do not deploy cross-site tracking cookies or advertising cookies that follow you across other websites. You may manage cookie preferences through your browser settings. Note that disabling essential cookies will impair your ability to log in and use the platform.

10. Your Data Rights

As a user of the 7u7771 platform, you have the following rights in relation to your personal data:

• Right of access: You may request a copy of the personal data we hold about you.
• Right to rectification: You may request correction of any inaccurate or incomplete personal data.
• Right to erasure: Subject to our legal retention obligations, you may request deletion of your personal data when your account is closed.
• Right to restriction: You may request that we restrict the processing of your data in certain circumstances, for example while a dispute is under investigation.
• Right to object: You may object to the processing of your data for direct marketing purposes at any time. You may also object to processing based on legitimate interests where you believe your rights outweigh our interests.
• Right to data portability: Where processing is based on consent or contract, you may request a structured, machine-readable copy of your personal data.
• Right to withdraw consent: Where processing is based on consent (e.g., marketing emails), you may withdraw consent at any time without affecting the lawfulness of prior processing.

11. Children and Minors

7u7771 is strictly for adults aged 21 and above. We do not knowingly collect personal data from individuals under the age of 21. If we become aware that an account has been registered by or on behalf of a minor, we will close the account immediately, void any transactions, and delete the associated personal data. If you believe a minor has registered on our platform, please notify us immediately at [email protected].

12. Data Security

7u7771 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption for all data in transit, access controls limiting internal data access to authorised personnel only, regular security assessments and vulnerability testing, and secure data storage with encrypted backups.

While we take all reasonable steps to protect your data, no internet transmission or electronic storage system is completely secure. You are also responsible for maintaining the security of your own account credentials. We strongly recommend using a strong, unique password and enabling two-factor authentication where available.

13. Links to Third-Party Content

The 7u7771 platform integrates games and content from third-party providers, including Evolution Gaming, Ezugi, Pragmatic Play, and Spribe. While these providers are contracted to handle data responsibly, 7u7771 is not responsible for the privacy practices of third-party game engines or their own data processing activities once you interact directly with their game interfaces. We encourage you to review the privacy documentation of relevant game providers where available.

14. Changes to This Privacy Policy

7u7771 reserves the right to update or amend this Privacy Policy at any time. When material changes are made, registered players will be notified via email or an in-platform notification at least seven days before the updated policy takes effect. The effective date at the top of this page will be updated accordingly. Continued use of the platform after the effective date constitutes acceptance of the revised policy. We encourage you to review this page periodically.

15. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the way 7u7771 handles your personal data, please contact our support team. We aim to respond to all privacy-related enquiries within 30 calendar days.

Support email (plain text — not a link): [email protected]

Support operates on Bangladesh Standard Time (BST, UTC+6). All correspondence should be in English.